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Enquirer Consulting Group / Prepared for Alliance Manufacturing
September 2026

Outbound for Alliance,
run beside the team you have.

Michael, you said you are working on a new approach with more cold outreach, and that winning your salespeople's support is the part that matters. Here is what we see from the outside and how we would build and run that unit for Alliance, then hand it over. Your call with Dan is already on the calendar.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Real machines, sold one plant at a time.

01
Alliance has built aqueous parts washers and vacuum degreasers in Fond du Lac since 1994, with over 1,000 machines sold.
02
The range runs from the Aquamaster HE series and the conveyor, rotary and cabinet washers to ILSA vacuum degreasing, where Alliance is the exclusive US distributor.
03
Automotive is the main market, OEMs and Tier 1 suppliers, with medical and pharmaceutical, aerospace and defense on the list too.
04
Sales runs through in-house sales engineers and the show calendar. IMTS closed on September 19, with the Easy Glide Access System launched at the booth.
Every one of those machines went into a plant. The plants that could use the next one form a list, and lists can be worked.
Prepared for Alliance Manufacturing
Where this goes

Experience sells the machine. Something has to open the door.

Today
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Your team knows the process and the customers. That knowledge closes deals, and it is also why a new way of prospecting feels like a risk to people who have done well without it.
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Right now the first conversation comes from a show, a referral or a name someone already knows. Those routes work, and they run out of hours.
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A washer is rarely one person's call. Plant engineering, manufacturing and purchasing all weigh in, and each wants to hear from you differently.
In the first weeks and months
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A named list of the plants in your markets and the people who own cleaning on the line, built person by person, not a bought database.
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Messages written for one real person at a time, sent from real inboxes and real profiles, reviewed by a human before they go.
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Interested replies land with your sales engineers as warm conversations, with the context and a way to reach the person. They keep the relationship and the close.
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Your own operator running it at the end of four months, with the playbook and the dashboards. You own it, we leave.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Alliance Manufacturing

Three things, matched to how Alliance sells.

The plant list, built by name

Manufacturing engineers, plant managers and purchasing leads at the automotive suppliers, machine shops and medical device makers that buy cleaning systems, mapped plant by plant so each one has more than one way in.

Outbound that runs beside the team

Research led messages, one person at a time, from warmed inboxes and managed profiles. Not a blast. The unit books the first conversation and hands it to the sales engineer who knows the machine.

Reported like a result

Sends, replies, real conversations and meetings booked, visible to you every day, by market and by message. The team sees the meetings before anyone asks them to change how they work.

You do not get another vendor to manage. One point of contact, and the specialists sit behind us.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We build the list ourselves. Named people at the plants that buy parts washers, not a bought database.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why we think this fits

Built for companies whose buyers are countable.

01

A finite named universe

The machine shops, automotive suppliers and device makers in your markets form a list you could write down. That is the shape outbound handles best.

02

Something to talk about

A show launch, a reconditioning program and a vacuum degreasing line give a plant a reason to take a first conversation. Outbound puts that reason in front of the right person, one at a time.

03

A way to win the team over

Nothing asks your salespeople to prospect differently. The unit runs beside them and the proof shows up as meetings on their calendars. That is the argument that lands.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Yours to keep. Nothing owed.

  1. Read it, forward it to the team at Alliance. It is yours either way and nothing is owed for it.
  2. If any of it is wrong about Alliance, tell Dan and he will correct it.
  3. Tuesday's call with Dan is already booked. Bring the objections you expect from the team, and we will look at what a named plant list for one market would look like.
Dan is your point of contact from here. Tuesday's call is already on the calendar, so bring the questions and the pushback, and we will work from what Alliance actually sells.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Dan Reeves   /   dan@enquirerconsulting.com   /   cal.com/ecg
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Alliance Manufacturing.